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Independent agency · 7 carriers compared, each rated A or better by AM BestNPN 19998800 · Licensed in 44 states and DC · Verify at NIPR
Innovations Financial Call
Mortgage Protection · IUL

Nobody Explains This When You Buy a House.

If you die with a mortgage, the bank still gets paid. The only question is whether it gets paid by your life insurance or by the sale of your family's home. Mortgage protection is life insurance sized to the loan so your family keeps the keys.

  • Coverage matched to your balance and the years left on the loan
  • Living benefits on many plans: access money early for a serious illness
  • Return of premium options on some plans
  • Indexed universal life (IUL) for families building long-term cash value

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A licensed agent reviews every request. No cost, no obligation.

Appointed with

  • Mutual of OmahaAM Best A+ · Since 1909
  • TransamericaAM Best A · Since 1904
  • Foresters FinancialAM Best A · Since 1874
  • Royal NeighborsAM Best A · Since 1895
  • Corebridge FinancialAM Best A · Since 1926
  • AflacAM Best A+ · Since 1955
  • Chubb / CombinedAM Best A+ · Since 1922

Ratings are AM Best financial strength ratings as of October 2026 and can change. We are compensated by the carrier that issues your policy; you never pay us a fee.

Who Gets Paid When You Are Gone.

With and without mortgage protection.

The bankGets paid either way
Always
Your family, without coverageSells the house, or keeps making your payment on one income
The house
Your family, with coverageReceives the benefit in cash and decides what to do with the home
The house, paid off

Mortgage protection is term or permanent life insurance paid to your beneficiary, not to the lender. Your family chooses how to use it.

Mortgage Protection, Plainly.

Paid to your family

Unlike the mortgage insurance a lender may require, this pays your beneficiary. They can pay off the loan, keep making payments, or use it however the family needs.

Living benefits

Many policies let you access part of the benefit early if you are diagnosed with a qualifying terminal, chronic, or critical illness. It depends on the carrier and plan, and we tell you which ones have it.

Term or permanent

Term is the cheapest way to cover a mortgage for 20 or 30 years. A permanent policy under it covers final expenses after the house is paid off. Most families do term for the loan and a small whole life for the funeral.

BRONZE

The basics covered

Term coverage matched to the mortgage balance. The cheapest way to make sure the house is paid.

Most families pick this

SILVER

The full cost, with room

The mortgage plus a year of household income, so your family has time to breathe before any decision. Our recommendation.

GOLD

Covered, plus something left

The mortgage, income replacement, and a permanent policy underneath for final expenses after the loan is gone.

What Your Family Actually Receives.

Most agents send a policy number by text and disappear. Here is what leaves our office after your policy is approved.

A GOOD MAN LEAVETH AN INHERITANCE TO HIS CHILDREN'S CHILDREN · A GOOD MAN LEAVETH AN INHERITANCE TO HIS CHILDREN'S CHILDREN · A GOOD MAN LEAVETH AN INHERITANCE TO HIS CHILDREN'S CHILDREN · A GOOD MAN LEAVETH AN INHERITANCE TO HIS CHILDREN'S CHILDREN · A GOOD MAN LEAVETH AN INHERITANCE TO HIS CHILDREN'S CHILDREN · A GOOD MAN LEAVETH AN INHERITANCE TO HIS CHILDREN'S CHILDREN · YOUR CARRIER · WHOLE LIFE Certificate of Protection BE IT KNOWN THAT Your Name of the State of Texas has secured a legacy of Two Hundred Fifty Thousand Dollars ($250,000) in guaranteed whole life protection for the benefit of wife Your Beneficiary so that love may outlive a lifetime POLICY NO.XXXXXXXXX COVERAGE BEGINSDay one LICENSED AGENTNathaniel Ruiz
  1. The Legacy CertificateA 3-page packet: the certificate of protection you see here, a page on why the carrier was chosen for you with your policy at a glance, and a security page. Printed, mailed, and sent to your phone.
  2. Your Security Code WordYou pick a word. It goes on your packet and wallet card. Anyone who calls about your policy and cannot say it is not us, so you hang up. It stops the replacement agents and the scam calls that follow every new policy.
  3. Legacy Safeguard Membership NO COSTA planning membership included with your coverage: tools to record your final wishes, help getting a will and power of attorney done, connections to funeral homes in your area, and survivor assistance for your family. You can share it with up to 5 people.
  4. One Agent, for the Life of the PolicyThe agent who writes your policy is the one who answers when you call 2 years later to change a beneficiary or add coverage. Direct line, not a call center.
KEEP THIS CARD BY YOUR PHONE
Insured: Your name
Policy no.: XXXXXXXXX
CODE WORD: ______
If anyone calls about your policy and cannot give this word, hang up and call your agent at (575) 545-3012.

How a Call With Us Goes.

1. Your why

Who picks up the pieces if something happens to you this week, and what would they face? We get that down first, in your words, because everything else is built on it.

2. The real cost

Burial or cremation, your area, your wishes. We walk the actual numbers so the coverage fits the bill instead of a guess.

3. What you have now

If you already have something, good. We write it down exactly as it is and tell you straight whether it does the job. Most of the time we add to it instead of replacing it.

4. Lock it in

Your health and budget decide which carrier and which plan. You pick Bronze, Silver, or Gold, we apply by phone, and many people hear back the same day.

Nathaniel Ruiz, founder of Innovations Financial
I have 3 kids and a mortgage. My wife will never have to choose between the house and the lights. That is the whole job.Nathaniel Ruiz, U.S. Army veteran and founder, Innovations Financial

Keep the Keys in the Family.

A licensed agent will size the coverage to your loan and tell you what it costs. No cost, no obligation.

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